Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024 16:40
Chinese sportswear brand PEAK has just signed a 3-year sponsorship deal with Cleveland Cavaliers guard, Matthew Dellavedova. As part of the partnership, the Australian guard is set to release his first signature shoe.
Dellavedova is about to “embark on his second straight NBA Finals appearance, coming off the bench for the Cleveland Cavaliers”, as reported by the Daily Telegraph.
“PEAK Australia approached me nearly two years ago with the idea of introducing a basketball shoe into the Australian market” Dellavedova said in a press release.
“From there, talks became more serious in the past year and PEAK worked hard on developing a shoe that offers the type of reliability and performance that drives me every day. It’s pretty special. I can’t wait to unveil them for the first time later this year,” he added.
The signature shoe, which may be named the ‘Delly 1’, is expected to be available in Australia later in the year. PEAK and the NBA player will also co-operate in the production of a range of casual and running shoes.
Source: Daily Telegraph
Proofread by Sean O Diobhilin
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
Related coverage
Head & Shoulders join forces with FC Barcelona in China
11 Sep 2017
Jr. NBA league officially launched in China
04 Nov 2015
15 Jan 2015
ExxonMobil signs partnership with CBA and Yi Jianlian
18 Sep 2015
Peak sponsors the Biathlon Federation of Ukraine
19 Jul 2018
More from Yutang Sports
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
Yutang Sports
loading...