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How running boosts the Chinese sports industry

Friday, 18 Aug 2017 13:27

In recent years, running has become a symbol of fashion in China.

Data tells the truth: what is the Chinese youth soccer training industry like?

Thursday, 17 Aug 2017 18:07

The findings of these results may provide invaluable information to the leaders of the training courses in the short term but our consensus is that developing this industry will take time.

What is the future for eSports as an academic major in Chinese universities?

Thursday, 10 Aug 2017 10:32

Previously eSports was a way of "having fun" in the past but now it has been included as a new major in some universities. So what is the future for eSports in China?

Why Chinese home appliances makers are doing sports marketing?

Tuesday, 08 Aug 2017 21:17

For Chinese home appliance companies, sports marketing is all about establishing a deep relationship with sports enthusiasts all over the world.

Weekly Report: 2017 IAAF World Championships was the most watched event

Wednesday, 16 Aug 2017 14:01

The 2017 IAAF World Championships was the most watched event this week, as it wrapped up the TOP 3 list and took up 6 positions of the TOP 10 list.

Weekly Report: 2017 FIVB Volleyball World Grand Prix Finals was the most watched event

Wednesday, 09 Aug 2017 14:08

6 matches of 2017 FIVB Volleyball World Grand Prix Finals reached the Top 10 CCTV-5 ratings list with the semi-final against China and Italy attracted 2.05 and topped the list.

Weekly Report: Guangzhou R&F VS Guangzhou Evergrande not included in the TOP 10 list

Tuesday, 01 Aug 2017 14:51

2017 FINA World Championships was the most watched event, taking up 9 places in the list.

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