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Wanglaoji: embracing young customers through sports marketing

Monday, 25 Sep 2017 12:37

Wanglaoji is making efforts to turn itself into one of the most visible brands in sports marketing.

SIA President Nick Sargent: Winter sports is a new territory in China

Thursday, 21 Sep 2017 09:50

At the main conference of the WWSE2017, SIA President Nick Sargent shared his opinion on the winter sports industry, after which he attended an interview with journalists from Chinese and overseas media, including Yutang Sports.

Can Suning Sports lead the sports broadcasting market in China?

Friday, 15 Sep 2017 13:58

In fact, as the value of media rights have skyrocketed, from the Premier League to Major League Soccer to the Chinese Super League in recent years, traditional broadcasters in China are gradually losing their market share to their new media rivals.

A crossroad for Chinese sports brands: what have they done to expand their business?

Thursday, 14 Sep 2017 17:03

“First things first.”

Weekly Reports: 5 games of 2017 ITTF-ATTU Asian Cup reaches the top 10 list

Wednesday, 20 Sep 2017 11:21

2017 ITTF-ATTU Asian Cup wrapped up 5 positions in the TOP 10 list, with the Men’s Singles Final (0.85) ranking in the 2nd place.

Weekly Report: Asian WCQ match China VS Qatar topped the rating list

Wednesday, 13 Sep 2017 15:44

The 2018 FIFA World Cup Qualification match between China and Qatar (2.2) was the most watched game on the TOP 10 list

Weekly Report: 2017 National Games takes up 9 positions on the rating list

Tuesday, 05 Sep 2017 15:04

The 2017 National Games attracted much attention by occupying the other 9 positions on the list, and the rating of each match was more than 1.

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