Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024 16:40
Yesterday, Harbin Yiteng FC announced that the club had established the partnership with local TV channel HRBTV. This is a new partnership case between Chinese mainstream media and sports industry.
For Yiteng FC, the northern city Harbin is a holy land which endows the club with good luck. Since 2011, Harbin has witnessed Yiteng thriving from the third tier of Chinese soccer league to Chinese Super League. During the 2014 CSL, Yiteng impressed Chinese soccer fans with the team’s courage and indomitable spirit. Althopugh in 2015 Yiteng degraded to China League One, the amount of fans coming to Yiteng’s home stadium to cheer for the club stood at 25,000 per match. Yiteng had already become a symbol for Harbin soccer.
From July 2015, HRBTV will broadcast each match of Yiteng in China League One on its entertainment channel. Harbin soccer fans could see games of their club on local TV and cheer for the team.
In the following three years, HRBTV plans to have more strategic cooperation with Harbin Yiteng FC.
Source: sports.sina
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
Related coverage
Li Tie appointed as General Manager of Wuhan Zall FC
11 Oct 2017
Sina Sports to partner Dakar Rally in China
13 Jan 2016
AC Milan launch Chinese language website
11 Mar 2016
Le Sports to partner with Yidao Yongche
24 Feb 2016
NBA China renews partnership with Dongguan Basketball School
12 Oct 2015
More from Yutang Sports
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
Yutang Sports
loading...