Who you meet at SportAccord And Why it Matters
22 Jan 2026 10:48

As reported by People.cn, the Shanghai-based media company Oriental Pearl Group Co., Ltd (OPG) have announced their groundbreaking eSports strategy at a press conference on April 26, including a set of plans concerning eSports games, events, leagues, venues and other eSports-related projects.
At the press conference, OPG launched G联盟 (literally translated as G Alliance), of which members include companies specializing in eSports content, eSports platforms or companies that partner with eSports events. According to OPG, this alliance is expected to form win-win partnerships among eSports stakeholders via sharing resources with each other.
The OPG also announced the launch of the new season of the eSports league, the 2018 G联赛 (literally translated as G League), at the press conference. According to People.cn, inaugurated by Gamefy.cn, an OPG-owned eSports news and streaming platform, the G League is the first ever video gaming league in China. The 2018 G League will reportedly be the 12th edition.
Regarding eSports venues, the OPG released their plans on a new 130,000-square meter eSports industrial park and an 13,000-square meter eSports venue. According to their plans, the eSports industrial park will be available to host eSports event and develop eSports talent and new eSports-related products. The industrial parks will also welcome companies to relocate to this eSports zone.
Oriental Pearl Group Co., Ltd. is a unified business and capital platform of Shanghai Media Group. The company has built the largest media integration and distribution platform in China. With a complete industry chain, OPG has a coverage of hundreds of millions of viewers. The company also owns a number of architectural landmarks in Shanghai.
Source: People.cn
Proofread by Raymond Fitzpatrick
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
Related coverage
China Digital, Jay Chou to set up e-sport gaming company
18 Feb 2016
Beijing Enterprises Group announces sports town partnership
18 Oct 2017
WCA partner IeSF to build e-Sports Olympics
16 Mar 2016
Total output value of Chinese E-sports industry reaches 2.69 billion
24 Feb 2017
Flying Leopards officially launch eSports team
11 Jun 2018
More from Yutang Sports
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025
SportAccord Convention confirmed for Baku, 9–13 May 2027
06 May 2026
Yutang Sports
Chinese website
loading...