“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026 16:54

On 7th September 2016, Sina sports program “Super Star” signed a deal with the the legendary Spanish manager Vicente Del Bosque. The former guest of the column Carlo Ancelotti has officially said goodbye to football fans.
It is reported that Sina Sports will become the exclusive official digital media partner with Bosque, who is going to participate in the programme. He will be interviewed online and comment online.
It is high time for Bosque to cooperate with Sina Sports because this period is an important point in time for the development of Chinese football. Last year, President Xi Jinping stated that the government would promote the national games until they became world class. Hence, it is of great importance to collaborate with the foreign football stars. The “Super Star” of Sina Sports is devoted to provide more content off the pitch.
There are many super stars who have participated in the column, such as Eden Hazard from Chelsea, the famous goalkeeper Kasper Peter Schmeichel, Michael Owen and the ex-Chelsea manager, Carlo Ancelotti.
Proofread by Sean O Diobhilin
Related coverage
Sina Sports renew digital broadcast rights to the 2019 Masters Tournament
29 Mar 2019
Sina Sports partners with Mediapro for 3x3 basketball
24 Jan 2018
Sina Sports obtain digital broadcast rights to European Tour
14 Feb 2019
Haima Automobile Group sponsors Sina 3X3 Basketball Golden League
07 Mar 2018
Sina 3X3 Golden League hooks up with NBL
14 Oct 2016
More from Yutang Sports
SportAccord Convention 2026: Event Schedule taking shape in Baku
05 Feb 2026
Cape Town to host the 20th edition of SportAccord Convention in 2028
08 Oct 2026
SportAccord Convention in Baku postponed
03 Apr 2026
Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026
Where to stay in Baku: the SportAccord 2026 Official Hotels
29 Jan 2026
Yutang Sports
Chinese website
loading...