SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026 20:08

On the 9th August, LeSports announced Sun Ye, former Kraft, Heinz China CFO,has joined LeSports and will serve as the CEO assistant and CEO Director of Executive Office.
Sun Ye, who is a management expert, will assist Lei Zhenjian, the founder and CEO of LeSports, to play an important role in devising strategies, refinement operation and business performance management.
Lei Zhenjian, the founder and CEO of the LeSports said he was very excited that Sun Ye would join his team and contribute a lot to the healthy development of the company with his advanced management skills.
In an interview Sun Ye said that he was lucky to be joining the leading enterprise in this field. He was confident that with his experience of management in traditional enterprises, he would help LeSports achieve more strategic goals and maintain a good momentum in its development.
Proofread by Sean O Diobhilin
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