Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
SAIC-GM (Chinese: 上汽通用汽车), a Shanghai-based motor company, has become the official exclusive motor partner of the Dalian Marathon for the next five years.
This deal was brokered by Oceans Sports, the exclusive promoter of the international event. Under this deal, SAIC-GM will provide sponsorship in cash and service cars for the event organizing committee.
This news follows Oceans’ partnership with General Mills, one of the leading consumer food companies of the world. This partnership enabled General Mills-owned Wanchai Ferry to strike a sponsorship deal with the Chinese National Diving Team for the upcoming Rio 2016 Olympic Games.
SAIC General Motors Corporation Limited is a joint venture between the General Motors Company(GM) and SAIC Motor that manufactures and sells the Chevrolet, Buick, and Cadillac brand automobiles in mainland China. It was founded on June 12, 1997 with 50% investment from each partner. SAIC-GM began assembling the venture's first vehicle, the Buick Regal, in Shanghai, China in 1999.
Source: Oceans Sports
Proofread by Sean O Diobhilin.
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
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