Where to stay in Baku: the SportAccord 2026 Official Hotels
29 Jan 2026 10:21

At a news conference held Wednesday, Xinjiang Tianshan Leopard FC, the China League One side, announced its title sponsorship deal with Xinjiang Lottery (Chinese:新疆体彩) as well as a strategic partnership with Oceans Sports.
Under their partnership, Oceans Sports will provide the club with a full suite of services including ticketing sales, fan engagement and membership systems.
Oceans Sports is a Chinese sports marketing agency that was listed on the New Three Board in 2014. It has been a strategic partner of Chinese football clubs like Chongqing Lifan, Changchun Yatai, Shanghai Shenxin and Dalian Yifang.
The two sides are hoping that the partnership will open up business opportunities in the Xijiang football market and increase the club’s fan base in that area.
Xinjiang Tianshan Leopard is a professional Chinese football club that is based in Ürümqi, Xinjiang. Their home stadium is the Xinjiang Sports Center which has a seating capacity of 50,000. Their current majority shareholder is the Shenzhen China-Kyle Special Steel Corp., Ltd.
Proofread by John Devlin.
Related coverage
Li-Ning inks sponsorship deal with Iran
07 Jan 2016
Populous Senior Principal: There is huge growth of soccer in China
20 May 2016
150 m people watched Chinese games at Asian Cup
16 Jan 2015
Russia’s Gazprom launches sports channels, inks Chinese deal
19 Feb 2016
LeTV Sports teams up with WRC to promote the event in China
09 Nov 2015
More from Yutang Sports
“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026
Who you meet at SportAccord And Why it Matters
22 Jan 2026
SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026
SportAccord Convention confirmed for Baku, 9–13 May 2027
06 May 2026
Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026
Yutang Sports
Chinese website
loading...