Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
The Chinese Football Association (CFA)recently announced that the Division Two League, CL2,China’s third tier soccer league, is set to sign two partnership deals, with a Beijing sports company and KELME China respectively.
The Beijing sports company, which has already been the data partner of China League One, will become the title sponsor and data partner of CL2 for the next five years under the agreement. In addition, the company will also have broadcast and media rights to the league. As reported, it will take over RMB30 million for the Beijing company to package the above rights to CL2.
Additionally, KEMLE China has also signed a four-year deal with the CFA, which will see the brand become an official supplier of the league.
CL2, founded in 2004, is the third tier soccer league in China. This division currently comprises twenty teams with four more set to join next year.
Source: Titan Sports
Proofread by John Devlin.
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
SportAccord 2024 - sport as a ‘powerful, transformative tool’ under spotlight at CityAccord
29 Mar 2024 20:16
Related coverage
Ali expected to be Barcelona’s new sponsor
14 Nov 2016
Tottenham Hotspur announce Chinese brand as Mobile Phone Partner
18 Aug 2017
Redskins not working with Huawei for Wi-Fi deal
24 Dec 2014
Interview: Arsenal FC has long-term plan in China
01 Dec 2015
CSL team Liaoning Hongyun FC denied acquisition by local enterprise
22 May 2015
More from Yutang Sports
SportAccord Welcomes Return of Principal Media Partner Yutang Sports
01 Feb 2024
Discover why SportAccord plays central role for Silvers in strategic partnerships
22 Feb 2024
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
Ingmar De Vos elected as the next ASOIF President
10 Apr 2024
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024
Yutang Sports
loading...