Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024 19:18
China Interactive Sports Technology Invention Co., Ltd has announced a strategic partnership with Beijing Huangshengyoo on sports tourism.
Under the agreement, China Interactive Sports will set up a new section on its website and include Huangshengyoo’s sports tourism products onto its pages. The move will enable China Interactive Sports to offer tourism products around EURO 2016 and the2016 Rio Olympics as well as tickets to a variety of matches, includingfive major European soccer leagues, NBA, F1 and tennis Grand Slams.
“The partnership is an important start by both sides in developing the Chinese sports tourismmarket”, said Liu Duo, CEO of Huangshengyoo.
“Both sides will explore expansive co-operation on the marketing of Chinese sports tourism on the basis of our respective resource superiority.”
Huangshengyoo, founded in Beijing in 2014, is an online platform which focuses on international sports tourism. The company has recently opened an office in Dubai.
Source: China Sports Interactive
Proofread by John Devlin.
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024 19:18
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