VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
Sina Sports has secured a two-year agreement with Chelsea’s Belgium international and star playermaker Eden Hazard. The deal marks Hazard becoming the fourth celebrity following Gary Neville, Carlo Ancelotti and Michael Owen to be signed by Sina Sports as a regular guest commentator.
The attacking midfielder will regularly engage with football fans online by sharing his opinions on soccer, in particular the Premier League and the UEFA Champions League, joining in with a monthly online Q&A and presenting autographed merchandise to fans. He will also be the “inside man” sharing off-screen news and photos from Chelsea’s training ground and matchdays.
Hazard announced his two-year partnership deal by recording a video clip where he called on Chinese football fans to watch live European football on the Sina network.
Sina Sports is part of the Sina Group and a subsidiary of Sina.com, one of the largest news websites in China. Sina has secured the rights to broadcast the 2015/16 English Premier League season alongside Le Sports (formerly known as LeTV Sports) and Tencent Sports.
Proofread by Raymond Fitzpatrick.
Related coverage
Sina Sports seals deal with FEI
28 Jul 2016
New media partner for China Football Summit 2016
29 Mar 2016
Club America introduces new jersey sponsored by Huawei
30 Jul 2015
OCEANS Sports partner with FFT
03 Mar 2016
Ali Sports partner with OCEANS Sports
01 Mar 2016
More from Yutang Sports
France’s Golden Decade of Sport
14 Jun 2023
SportAccord Summit 2024 Logo Unveiled
29 Nov 2023
Wiz-Team provides smart event management system for SportAccord 2024
14 Mar 2024
SportAccord Bronze Partners Make Their Mark on Global Stage
08 Mar 2024
SportAccord 2024 - sport as a ‘powerful, transformative tool’ under spotlight at CityAccord
29 Mar 2024
Yutang Sports
loading...