Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
We are glad to announce that Yutang Sports has become an official media partner of Germany-based SPONSORs Business Summit (SpoBis), which has been Europe’s leading annual sports business conference for over ten years.
As the premier sports marketing platform in China, Yutang aims to keep Chinese readers up to date with the latest trends in sports marketing, sports media, sports clubs and the current status of the European sports market.
The 2016 SpoBiS will take place on 1-2 February at the CCD Congress Center Düsseldorf. Because of the focus on sponsorship it has become a major event for advertising enterprises. Sponsors will include the likes of Adidas, Audi, BMW, Capelli Sport, Coca Cola, HTC, Mercedes-Benz, Microsoft, Samsung, Tipico and Volkswagen.
According to the 2016 programme, Tipico’s Managing Director, Christian Gruber, and Bet-at-Home’s Director of Marketing, Michael Gierke, will represent the sports betting industry. These two companies alone will invest a cumulative total of almost 15 million euros in German professional football during the 2015/16 season. Decision-makers from ARAG, Audi, BMW, Deutsche Post, Deutsche Telekom, Falken Tyre, HTC, Intersport, Mercedes-Benz and SAP will share other case studies on sponsorship from the industry.
Media as a growth driver will form a further focus. Christian Seifert, Chairman of the Management Board, DFL, will discuss the tender for the audiovisual rights of the football Bundesliga from the 2017/18 season. Peter Hutton, who has been CEO at Eurosport since March 2015, will explain what the Discovery subsidiary is planning with the broadcasting rights for the Olympic Games from 2018 to 2024. Besides Eurosport, representatives from other media enterprises including ProSiebenSat.1, RTL and Sport Bild will also take the stage.
For more details, please visit https://www.spobis.com/?L=2
Proofread by John Devlin
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024 19:18
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024 16:14
Related coverage
05 Feb 2019
New Chinese partner for Liverpool
25 Feb 2016
Sands ends sports partnership with China developer
25 Jun 2015
Shanghai Xiaoyuan to partner World Freestyle Football Federation
06 Jan 2016
Peak increases investment in tennis
16 Nov 2015
More from Yutang Sports
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Yutang Sports
loading...