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Logitech G Reaches Strategic partnership with Bilibili Esports

By Sports Money Monday, 17 Aug 2020 09:33

Logitech G Reaches Strategic partnership with Bilibili Esports

In recent days, Logitech G, sub-brand of Logitech International S.A. has reached strategic partnership with Bilibili Esports Company.

“Bilibili is famous not only as a video platform where teenagers are densely gathered but also as a cultural community that attracts Esports enthusiasts,” said Ms. Youyou Chen, president of Bilibili Esports, “Established in 2018, Bilibili Esports is focusing exclusively on Esports business and has now possessed abundant Esports contentwhile Logitech G is also a leading brand in the area of Esports personal peripherals, with numerous benchmarking products that have high degree of recognition. Through the partnership, the two parties would work together to create a comprehensive community featuring Esports content, cultivate fertile soil for Esports industry, accelerate the publicity of Esports news, as well as construct a homelike zone for Esports creators.

It is understood that Bilibili has reached strategic partnership with League of Legend World Championships Season 10, obtaining the exclusive China-Mainland-based broadcast rights of global LOL events for the upcoming three consecutive years. In the meanwhile, the Logitech G has become the exclusive peripherals partner of the LOL Season 10 as well.



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