Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024 16:14
Chinese telecoms giant Huawei has reaffirmed its support for the Wellington Phoenix as the club fights to confirm its long-term existence in A-League.
The technology firm has been principal sponsor of the Phoenix since 2013. Andrew Bowater, Public Affairs Director of Huawei NZ said,” Our partnership with the Phoenix has been hugely important to our growth in New Zealand, introducing the brand to a massive audience and helping to forge new relationships in the corporate sector.
We have grown with the club and shared in their success. It is our intention to remain a close partner and supporter of the Phoenix as they continue to impress with their skill and passion as one of the most exciting teams in the A-League.
The Phoenix has one of the most impressive and stable networks of commercial partners in the League, and this is part of the attraction for a company like Huawei. The Phoenix remain a big part of our brand strategy. Huawei stands strong with the Phoenix as we push for the title this season and into the future.”
Sydney FC boss Graham Arnold said if they replace the Phoenix with another Sydney team it will considerably reduce their fan base and could force their owners to walk away.
Source: Radiosport & Voxy
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024 16:14
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024 19:18
Related coverage
2015 World Leisure Games signed 5 local sponsors
05 Jun 2015
Beijing 2022 anticipates 858 million USD for revenue
28 Mar 2015
How to sell football sponsorships to Chinese companies?
21 May 2015
C’estbon to sponsor AFC club competitions
24 Aug 2017
Nike officially replaced Adidas as Chinese football partner
04 Jan 2015
More from Yutang Sports
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024
Yutang Sports
loading...