SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024 10:18
The China Open tennis tournament is expected to pocket more than RMB 100 million from sponsors, according to news released by Tencent Sports.
The China Open announced that they have inked deals with a total of 12 sponsors in total at a signing ceremony held in Beijing on Sep.21, including deals as Principal Sponsor, three Diamond Sponsors and eight Platinum Sponsors.
The financial terms were not disclosed officially, but Zhang Junhui, the Tournament Director of China Open, revealed that there are certain entry levels for those sponsors. The minimum investment levels for those three tier sponsors in each year are RMB 30 million, 15 million and 8 million respectively. Based on the conservative estimates, the total sum of money from those 12 sponsors will reach RMB 139 million.
The total prize money for the 2015 China Open has risen to $8.46 million US dollars (RMB 54 million). Zhang Junhui added that the prize money represents the biggest part of the overall operation costs.
According to an insider, the total operating costs for the 2015 China Open will be around RMB 150 million.
As a flagship tennis tournament in China, the 2015 China Open will be held from September 27 to October 11 in Beijing.
Proofread by Raymond Fitzpatrick.
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
Related coverage
Taipei to seek NT$2 billion sponsorship
09 Nov 2015
PEAK signs sponsorship deal with Dellavedova
03 Jun 2016
Shanghai CRED to sponsor Port Adelaide
28 Jun 2016
Ganten nets 3-year sponsorship with Juventus
14 Jun 2017
Scisky and Houston Rockets reach partnership
06 Feb 2017
More from Yutang Sports
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Yutang Sports
loading...