Who you meet at SportAccord And Why it Matters
22 Jan 2026 10:48

English Premier League club Liverpool FC have renewed their partnership with automobile brand Morris Garages China (MG China) for the 2018/19 season. MG China will continue as an Official Chinese Partner of Liverpool FC.
The two parties first partnered with each other in 2016.
Under the renewal, MG China will provide a series of benefits for Liverpool football fans. For example, MG China will invite youth training coaches from Liverpool FC to visit Shanghai’s Formula 1 venue, and will offer professional racing car and football clinics for fans. The brand will also select fans interacting via the WeChat and Weibo accounts of MG China to give out Liverpool shirts signed by Liverpool football stars. MG China will also launch a special Liverpool edition of their SUV “MG HS” which is nicknamed the ‘Hormone SUV”.
Originally a British automobile brand, MG was acquired by Nanjing Automobile (Group) Corporation in 2006 and later became a brand of SAIC MOTOR after Nanjing Automobile was acquired by SAIC MOTOR in 2007. Its Chinese manufacturing base is in Nanjing.
Reference: NetEase Automobile
Proofread by Raymond Fitzpatrick
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025 23:28
Related coverage
BAIC BJEV become title sponsors of the Beijing Bird’s Nest Half Marathon
24 Apr 2018
Maxxis renews sponsorship with Liverpool FC
02 Sep 2015
Chinese group linked with £700m Liverpool takeover?
16 Jun 2016
Dongfeng Fengshen sponsors Sina 5X5 Golden Futsal League
04 Jun 2018
T3 Go launched before Inter Milan summer friendly in Nanjing
23 Jul 2019
More from Yutang Sports
SportAccord Convention in Baku postponed
03 Apr 2026
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
Where to stay in Baku: the SportAccord 2026 Official Hotels
29 Jan 2026
Who you meet at SportAccord And Why it Matters
22 Jan 2026
SportAccord Convention 2026: Event Schedule taking shape in Baku
05 Feb 2026
Yutang Sports
Chinese website
loading...