VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
China Economic Weekly (CEWeekly) has reported that the CBA League (Beijing) Sports Company have signed up with the Chinese travel website, Ctrip, making the latter the first ever travel brand partner of the CBA League.
As CEWeekly said, Ctrip will act as one of the Official Partners of the CBA League for the 2017/2018 season. The travel website expects to find new opportunities in serving the basketball fans in China and all over the world who want to go and watch CBA games. while the league will try to leverage Ctrip’s websites to attract more people courtside.
It is not hard to see that this season the CBA league has made huge strides in its business development than in the past. This year, nearly 20 brands have joined forces with the CBA league with the Chinese insurance company China Life becoming the first ever major sponsor of the league.
Ctrip, founded in 1999 and headquartered in Shanghai, is a Chinese provider of travel services including accommodation reservation, transportation ticketing, packaged tours and corporate travel management.
Prior to sponsoring the CBA league, Ctrip has acted as one of the official partners of the 2016 Shanghai International Marathon.
Source: CEWeekly
Proofread by Raymond Fitzpatrick
Future of Sport: a resounding success for the Global Sports Week and Viva Technology collaboration
21 Jun 2023 12:27
Related coverage
CBA release sponsorship details for 2015/16 season
28 Apr 2016
Yao Ming leads preparation for CBA leadership transition
11 Jan 2017
Beijing suffered first loss in CBA
10 Nov 2014
Sports brokerage set to boom in China?
15 Mar 2016
Weekly Report: Liaoning Flying Leopards VS Xinjiang Flying Tigers topped the matches list
04 Jan 2018
More from Yutang Sports
VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023
Birmingham Welcomes the World as SportAccord 2024 Kicks Off
08 Apr 2024
Meet the world-class speakers on SportAccord’s Plenary sessions
23 Feb 2024
SportAccord 2024 makes a memorable return to Birmingham
13 Apr 2024
Registration open - SportAccord World Sport & Business Summit
18 Dec 2023
Yutang Sports
loading...