Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
Chinese keyboard company Kika Tech has become the exclusive keyboard partner of Real Madrid.
Kika will launch the Real Madrid Kika Keyboard along with a collection of sticker packs and customized keyboard themes. Football fans can download the Real Madrid keyboard from Google Play Store or Kika's core product Kika Keyboard.
"The Real Madrid Kika Keyboard is a great opportunity for Real Madrid to create even more engagement between the club and our 500 million fans worldwide," said Rafa de los Santos Navarros, Global Digital Director of Real Madrid.
Meanwhile, Kika have also obtained the image rights authorization for Real Madrid and are set to become the club’s digital marketing partner.
Previously, Kika have released a customized keyboard for La Liga‘s Valencia and Portuguese club FC Porto.
As the #1 downloaded Android Keyboard app on the Google Play Store, the Kika Keyboard has over 400 million users in the world, of which 26 million are daily active users. The Kika Keyboard supports more than 70 user languages in over 140 countries and regions.
It provides users with super-fast typing and swiping, natural language prediction, theme & layout customization, and an open plugin platform capable of making any task more convenient.
Founded in 2011 by Bill Hu and Ric Zhou, Kika previously raised US$33 million in its series B+ round and $30.6 million in series B round last year.
Source: js.china.com, tech,163.com
Proofread by Raymond Fitzpatrick
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