A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025 23:28

As reported by China.com, China's leading sports and social platform Codoon has reached a partnership with China Resources C’estbon Beverage (China) the leading brand in drinking water in China. This agreement will see C’estbon offer mineral water and beverages as activity supplements to Codoon-based running groups scattered over 100 Chinese cities. This is C’estbon’s breakthrough In domestic Chinese running groups sponsorship, with Codoon becoming the first running App which addresses the low-quality drinking water issues in its own running groups.
According to Shen Bo, Founder & CEO of Codoon, C’estbon will supply Codoon-based running groups with 400,000 bottles of mineral water and 100,000 bottles of sports beverages across 300 running-themed activities throughout China. It is expected that each activity will attract over 80 Codoon-based running groups participants.
The first Codoon-based running group was set up in 2014. Overtime, alongside running groups, other sporting groups, such as cycling have also joined Codoon’s platform. Up to September 2016, over 176,000 sporting groups had set up on Codoon, including over 100,000 running groups and 30,000 cycling groups. 108 of these running groups containing over 130,000 members have been officially approved by Codoon.
Source:China.com
Proofread by Raymond Fitzpatrick
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025 23:28
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
Related coverage
China's Quanjian Group sponsors local volleyball team
14 Oct 2015
AC Milan to open football training base in Shenyang
04 Dec 2015
Industrial Bank signs partnership with sporting brands
31 Dec 2015
Samsung QLED TV sponsors 2017 China Fencing League
29 Mar 2017
Peak Sports becomes official sponsor of the Chinese Volleyball League
09 Aug 2017
More from Yutang Sports
Who you meet at SportAccord And Why it Matters
22 Jan 2026
“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026
SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
SportAccord Convention confirmed for Baku, 9–13 May 2027
06 May 2026
Yutang Sports
Chinese website
loading...