Who you meet at SportAccord And Why it Matters
22 Jan 2026 10:48

According to statistics from CCTV Future Advertising, during the 6th match of the third round of the 2018 World Cup qualification in Asia, 124 million people in China watched the men’s international football game between China and South Korea. As the live broadcasting took up an 80% share of CCTV5’s whole day audience rating, this game definitely became CCTV5’s hottest programme on 23rd March.
This game hit a record rating for the Asian 2018 FIFA World Cup qualifiers and is 30% higher than the average rating of China’s 5 qualification games in 2016. The average ratings for over 4-year-old and male audiences were 4.31% and 5.29% respectively.
Next up, China’s national team is away to Iran on 28th March and already preparations are underway. Meantime, on the 26th March, Zhang Jian, the Vice-President and Secretary-General of the Chinese Football Association, showed up in Teheran. Some media speculated that he was there for the election of a FIFA Council member. He is reported to have met with the President and former President of the Iran Football Federation (FFIRI), Mehdi Taj and Ali Kafashian.
Although Zhang Jian's trip to Iran, makes no mention of influence or international games, his election would enhance the international influence of Chinese football at a whole new level.
Source: iFeng, Dongqiudi, GoalChina
Proofread by Sean O Diobhilin
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025 23:28
Related coverage
Beingmate to fund youth soccer
04 Mar 2016
Can CSL rely on broadcast rights and football lottery?
25 May 2015
NeuLion streams US Open to tennis fans in China
14 Sep 2015
CFA to establish Chinese Professional Football League
22 Feb 2016
Cooperation agreement between Sino-Italian Football Associations
23 Nov 2016
More from Yutang Sports
Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026
SportAccord Convention 2026: Event Schedule taking shape in Baku
05 Feb 2026
SportAccord Convention in Baku postponed
03 Apr 2026
Yutang Sports
Chinese website
loading...