When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36

Sina Sports recently announced NBA star Tony Parker has joined its original web series, “NBA Protalk”.
The agreements will see the French point guard join the roster of NBA icons “that includes Draymond Green of the Golden State Warriors, NBA legend and current assistant coach of the Detroit Pistons Tim Hardaway, and Houston Rockets GM Daryl Morey”, according to Sina Sports.
The 2007NBA Finals MVP winner, alongside Green and Hardaway, will provide exclusive interviews and commentary to Chinese basketball fans on Sina Sports on a weekly basis.
“I have been to China many times, and have certainly grown my interaction with fans tremendously since starting my work with Peak a few years ago,” said Parker. “It is great to now be officially partnering with China’s largest digital sports media platform in Sina Sports. I look forward to joining my fellow cast members and taking full advantage of this unique opportunity to build a direct connection with Chinese NBA fans.”
“Tony Parker is a perfect addition to our NBA Protalk program” said Arthur Wei, Senior Vice President of Sina.com and General Manager of Sina Sports. “Chinese fans have gotten to know and respect him as NBA basketball has grown in popularity over the past few decades. We are looking forward to Parker’s commentary and interaction with our users, as he will add even more credibility and perspective to our popular program.”
NBA Protalk was launched by Sina Sports last month with the above three members, and has already been generating a strong buzz among Chinese NBA fans.
Source: Sina Sports
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
Related coverage
Warriors VS Timberwolves in 2017 NBA China Games
21 Mar 2017
Peak to sign NBA Dwight Howard
20 Jun 2015
Viewership of 2014 NBA China Games at CCTV-5
21 Nov 2014
NBA to host Asia-Pacific team camp in China
12 Jun 2015
Wanda Sports appoints new CEO for China
27 Jan 2016
More from Yutang Sports
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
Yutang Sports
Chinese website
loading...