Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024 16:14
French clothing brand Le Coq Sportif has agreed a title sponsorship deal with the China LPGA on the 2016 Beijing Ladies Classic to be held in Shunyi from 19th to 21st May.
The deal will see the China LPGA Tour’s 4th event of the year named Le Coq Sportif Beijing Ladies Classic.
“Le Coq Sportif have always followed the development of the China LPGA. Through sponsorship of the China LPGA Tour, (we) hope that the brand awareness and reputation of Le Coq Sportif will be improved in China, “ said Wang Ke, managing director at Le Coq Sportif China.
“We hope to (help) spot more talented (female) golf players in China and drive the growth of the sport in China through the partnership, ” Wang added.
Le Coq Sportif is a French-based clothing brand. It has been the title sponsor of Shanghai Youth Golf Tour for years. The brand has also signed with the China LPGA champion player Shi Yuting.
Source: General Administration of Sports of China
Proofread by John Devlin.
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024 16:14
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024 19:18
Related coverage
Mengniu partnered with Giant China
07 May 2015
Oceans Sports links up with SAIC-GM
05 May 2016
13 Nov 2015
QuanJian may end cooperation with Teda
25 Jun 2015
PGA to extend contract with Mission Hills Dongguan
25 May 2015
More from Yutang Sports
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024
Yutang Sports
loading...