When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36

Chelsea fans in China can win the chance to meet Chelsea captain, John Terry, during the international break later this month, thanks to a competition organized by the Premier League club’s principal partners Yokohama.
Terry will be in Shanghai on 21 March for a series of Yokohama-sponsored activities, where his schedule will include a football coaching clinic and a gala dinner for Yokohama’s clients and customers, according to the Premier League club’s official website.
Back in February 2015, Yokohama, one of the world's leading tyre manufacturers, announced the signing of a five-year deal with Chelsea beginning from the 2015-16 season reportedly worth £40m a year to display its brand logo on all the Pensioners’ team shirts, from the first team to the youth teams.
Apart from the partnership with Chelsea, the Japanese tyre manufacturer also serves as the official tyre supplier of the IMSA GT3 Cup Chanllenge, World Touring Car Championship, Macau Grand Prix Formula 3 Intercontinental Cup and Boston Celtics and San Antonio Spurs in the NBA.
Source: Chelsea
Proofread by John Devlin.
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