Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Chinese telecom powerhouse Huawei has reportedly decided not to renew their deal with Premier League giants Arsenal FC, according to Michael Garwood of Mobile News.
As Garwood wrote, the partnership between Huawei and Arsenal, which was signed in 2014, has come to an end after the 2015/2016 season. He went on to say the smartphone manufacturer chose not to renew the contract due to a shift in their branding strategy in the UK market. However, Huawei’s deals with other European football clubs including “Inter Milan and Atletico Madrid are understood to remain in place”, he continued.
So far neither Huawei nor Arsenal has made an official announcement regarding the deal.
The Chinese smartphone brand teamed up with Arsenal in January 2014 to become the club’s official smartphone partner and the inaugural deal expired in May 2016. However, Huawei still has a contract with Arsenal striker Alexis Sanchez.
Source: Mobile News
Proofread by Sean O Diobhilin
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Related coverage
Shenzhen company to sponsor Segunda Liga
20 Jan 2016
Oceans Sports links up with SAIC-GM
05 May 2016
FAW-Volkswagen Audi to sponsor FIS World Snow Day in China
08 Jan 2016
Sponsor sues Guangzhou Evergrande for over ¥32 million
16 Dec 2015
CFA announced 58.com as title sponsor of China League One
07 Jul 2015
More from Yutang Sports
Gender equality will be reflected at OBS's coverage of the Paris 2024 Olympic Games
16 Apr 2024
SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks
12 Jun 2024
SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024
Discover why SportAccord plays central role for Silvers in strategic partnerships
22 Feb 2024
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
Yutang Sports
loading...