Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Chinese telecom powerhouse Huawei has reportedly decided not to renew their deal with Premier League giants Arsenal FC, according to Michael Garwood of Mobile News.
As Garwood wrote, the partnership between Huawei and Arsenal, which was signed in 2014, has come to an end after the 2015/2016 season. He went on to say the smartphone manufacturer chose not to renew the contract due to a shift in their branding strategy in the UK market. However, Huawei’s deals with other European football clubs including “Inter Milan and Atletico Madrid are understood to remain in place”, he continued.
So far neither Huawei nor Arsenal has made an official announcement regarding the deal.
The Chinese smartphone brand teamed up with Arsenal in January 2014 to become the club’s official smartphone partner and the inaugural deal expired in May 2016. However, Huawei still has a contract with Arsenal striker Alexis Sanchez.
Source: Mobile News
Proofread by Sean O Diobhilin
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Related coverage
ANTA signs deal with Brooklyn Nets
20 Nov 2014
KAILAS establishes strategic partnership with National Rock Climbing Team
08 Jun 2015
10th Chinese Ethnic Games secured RMB77.7m deals
10 Aug 2015
ZTE sponsors Chicago Bulls and Cleveland Cavaliers
29 Oct 2015
2015 China National Youth Games sponsoring fees valued at 30 million
15 Apr 2015
More from Yutang Sports
IWGA to confirm the World Games host
11 Apr 2024
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
SportAccord 2024 makes a memorable return to Birmingham
13 Apr 2024
Discover why SportAccord plays central role for Silvers in strategic partnerships
22 Feb 2024
SportAccord calls for the power of sport to lead anti-abuse actions
17 Apr 2024
Yutang Sports
loading...