VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
The Badminton World Federation (BWF) launched its Chinese version website to keep abreast with the Mandarin-speaking badminton fans throughout the world.
In a statement, BWF Secretary General, Thomas Lund said it was important for BWF to engage with this segment of the fans and offer greater access to the world of top-flight badminton so as to get all the latest info at their fingertips.
"This latest development completes another component of BWF's network of website which cater to specific audiences within badminton's global community and also to communicate badminton news in a more detailed manner to a diverse fan base," he said.
Lund said the demand for information about various aspects of the sport was high and the BWF was addressing the demand to deliver better information flow to different audiences.
"Each site targets a specific sector within our vast badminton community by ensuring that we use enhanced online experience to cater young generations of fans who predominantly follow the sport on mobile devices," he said.
Badminton fans may check out the official website for BWF Chinese at www.bwfbadminton.cn.
Source: bernama
Related coverage
Taipei to seek NT$2 billion sponsorship
09 Nov 2015
Ronaldo seeks link with Alibaba
12 Nov 2015
Premier League coaches on way to China
03 Dec 2015
Weekly Report: 2016 Thomas & Uber Cup attracted the most attention
26 May 2016
XIAMENAIR to title sponsor Australian Badminton Open
04 Feb 2016
More from Yutang Sports
IWGA to confirm the World Games host
11 Apr 2024
Gender equality will be reflected at OBS's coverage of the Paris 2024 Olympic Games
16 Apr 2024
Interview Part I with Martin Gibbs, Managing Director of SportAccord: the Power of Sport Is Real
21 Mar 2024
Ingmar De Vos elected as the next ASOIF President
10 Apr 2024
SportAccord Plenary Conference had fruitful talks about the soft power of sport
17 Apr 2024
Yutang Sports
loading...