SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024 14:34
Chinese Super League side Tianjian Teda Elion FC and water brand Yue Longquan yesterday (January 18) announced a one-year strategic partnership at a press conference held in Tianjin, China.
Under the agreement, Tianjin Teda will kick off the 2016 CSL campaign and compete in the CFA Cup with Yue Longquan-featured kits through the entire season. In addition to the shirt sponsorship, Yue Longquan will also be named the official water partner of Tianjin Teda for both training and matches.
However, the financial terms of the deal were not disclosed by the two sides.
Speaking of the partnership, Pei Shengli, vice president of Yue Longquan, said “Tianjin Teda is a traditional soccer powerhouse in China that have been runners-up in the CSL and Champion in CFA Cup as well as reaching the last 16 in the AFC Champions League.”
“With the support of Yue Longquan, the new Tianjin Teda Elion FC will definitely see better results in the 2016 CSL campaign.”
Tianjin Teda FC is a Tianjin-based professional soccer club. The club has recently secured a lucrative title sponsorship deal with the Elion Group.
Source: Enorth
Proofread by John Devlin.
Related coverage
Update: Dalian Wanda launches revolutionary “China Cup”
13 Jul 2016
Acer renews its marketing partnership with Blue Jays
08 Apr 2015
StarTimes secures CSL media rights in Sub-Saharan Africa
24 Jun 2016
Total TV audience reached 914 million in Asian Cup
29 Jan 2015
ZTE sponsors Chicago Bulls and Cleveland Cavaliers
29 Oct 2015
More from Yutang Sports
SPORTACCORD 2024 INSIGHTS: How Gaming is Changing our World
07 May 2024
SportAccord 2024 makes a memorable return to Birmingham
13 Apr 2024
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
Gender equality will be reflected at OBS's coverage of the Paris 2024 Olympic Games
16 Apr 2024
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Yutang Sports
loading...