Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024 16:40
Organizers of the Hood to Coast Relay (HCR), an overnight, long-distance relay race held in the U.S. state of Oregon, are taking the race from Oregon all the way to China.
The Hood to Coast Race Series has announced a new event for 2016, Hood to Coast China, transplanting the same race formula from Oregon to Shandong Province.
The first Chinese race will take place in November 2016 in Qingdao, the largest city in Shandong Province, situated on the scenic eastern coast of China. The route is yet to be officially approved but it will likely run from Laoshan Mountain along the coastline to Quingdao and then down to the shore.
And to add clout to Hood to Coast China, organizers have teamed up with former NBA star and Chinese mega-celebrity Yao Ming. Starz Sports has already worked the athlete's "Yao Pao" brand into Chinese events, and they'll be trotting it back out for Hood to Coast China, featuring the slogan "Yao Pao Run Together."
"This sport gradually becomes our lifestyle, and this lifestyle is also going to become part of our character, and our character is going to lead us to where we want to be," Ming said.
Source: oregonlive
Proofread by John Devlin
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
Related coverage
Questions posed over Color Run safety
02 Jul 2015
Guangdong's sports TV channel inks new marketing deal
06 Aug 2015
Ledman signs partnership with Académica Coimbra
10 Jul 2017
Valencia CF and Shanghai to team up on football development
10 Nov 2015
China to host 41st World Cross Country Championships
11 Dec 2014
More from Yutang Sports
Yutang Sports
loading...