Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024 16:00
Sina Sports has recently reached a media partnership deal with Pioneer Sports, organizers of the China Basketball Summit 2015. According to the deal, Sina Sports will report news throughout the summit in Shanghai from December 10th to 11th .
The summit brings together Chinese basketball professionals with marketers and experts from America, Europe and other parts of the world. Michael Sun, chief representative of Euroleague Basketball in Greater China, will give a keynote speech on the exchange of ideas between CBA and foreign basketball leagues. Wang Fei, the famous Chinese basketball coach and CCTV special guest, will share his insights about youth training. There will also be a panel discussion where attendees have access to the professional opinions of Thomas McCarthy, owner of Beijing International Group and initiator of the China Undergraduate Basketball Association.
The summit will serve as a perfect platform for those professionals and experts to tap the tremendous business opportunities within the industry. They will also be able to exchange views on the commercial operation of professional clubs, youth basketball training and other issues that need to be addressed urgently in the current Chinese basketball market.
Source: Sina Sports
Proofread by John Devlin
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
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