VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
A Women’s Basketball Club has struck a two-year title sponsorship deal with a Beijing-founded provider of mobile instant games. Wednesday’s deal is with Shouyoucai, which is reportedly affiliated to China LotSynergy Holdings Limited.
A Women’s Basketball Club has struck a two-year title sponsorship deal with a Beijing-founded provider of mobile instant games. Wednesday’s deal is with Shouyoucai, which is reportedly affiliated to China LotSynergy Holdings Limited.
The agreement will see Shouyoucai become the title sponsor of Jiangsu Wutaishan whose name will change to Jiangsu Shouyoucai. The club are the current holders of the 2015 National Women’s Basketball Championship and were third in the WCBA league last year. According to China’s leading news agency Xinhua the deal will last until the end of the 2016/2017 season. However, the financial terms of the deal were not disclosed.
Yang Guoqing, deputy director of Jiangsu Sports Bureau, has high expectations for the partnership, hoping that the club can implement institutional reforms and innovations to embrace the market and move from the government-oriented system. This would help introduce more capital from corporations into the club and also contribute to the development of professional sports in the Eastern Chinese province.
Source: Xinhua
Proofread by John Devlin.
Related coverage
Fosun International to acquire Wolves?
20 Jul 2016
Chinese website sponsored American table tennis national team
29 Apr 2015
Taiwan bike brand KYMCO sponsored Ducati Corse
20 May 2015
ZTE unveiled Axon Mini NBA Edition handsets in China
23 Sep 2015
Weimei E-commerce sponsored Women's Water Polo Tournament
10 Jun 2015
More from Yutang Sports
Registration open - SportAccord World Sport & Business Summit
18 Dec 2023
SportAccord 2024 - combating online abuse ‘chance for sport to show its power’
22 Mar 2024
SportAccord’s conversation with FEI President Ingmar De Vos: Equestrian sport’s road to Versailles
22 Apr 2024
Birmingham is embracing a bright future supported by extraordinary sporting legacy
17 Apr 2024
Leading sports charity, Podium Analytics, announces Trusted Research Environment for Global Sport
11 Apr 2024
Yutang Sports
loading...