When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36


Organizers of 2015 China’s National Youth Games held a press conference yesterday to launch the 100-day countdown of the event and to report progress of preparations.
According to Li Hong, the secretary of the event’s organization committee, they have sealed as many as 61 deals which are valued at 240 million RMB.
Xtep, a Fujian-based traded sportswear brand, is a major sponsor of this event with a RMB43million deal.
Century Golden Resources Group, a Chinese real estate development company, also established a partnership with the organizers with a RMB20million deal.
Besides Xtep and Century Golden Resources Group, there are 10 more brands, including PICC (People's Insurance Company of China) and Fujian Branch of CNPC (China National Petroleum Corporation) that have signed RMB10million deals to sponsor the event.
In addition, some entrepreneurs have contributed to the event by donating equipments and technologies.
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
Related coverage
Crossover co-operation: Sprite sponsors LOL
02 Jun 2016
Ledman launches China Strategy for Newcastle Jets
06 Jul 2016
Weekly Report: CCTV 5 started the New Year in a less prominent way
05 Jan 2016
China launches Beijing 2022 for Olympic and Paralympic Winter Games
16 Dec 2015
MLB broadens appeal of baseball in China
20 Apr 2015
More from Yutang Sports
SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026
Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026
“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026
SportAccord Convention in Baku postponed
03 Apr 2026
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
Yutang Sports
Chinese website
loading...