SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024 14:34
Lander Sports Development Co. Ltd. announced a 10-year partnership deal with Hangzhou Sports Development Group to reestablish the women’s soccer team in Hangzhou, Zhe Jiang, China.
Under the agreement, the sides will closely collaborate in several fields, including promoting women’s soccer, launching soccer schools, training youth players alongside events marketing and promotions, events introduction, scientific research and medical treatment.
As part of the partnership, Lander Sports will launch a solely-invested company to fully responsible for the operations of Zhe Jiang’s women soccer team.
Additionally, Lander Sports plans to invest at least RMB8.5 million annually into the club and hopes the team would advance to Chinese top tier soccer league for female players, the CWSL, within 3 years.
Besides, Lander Sports also claims to focus on youth trainings and to establish a high-standard training base.
Lander Sports is a Hangzhou-based listed company which has just completed the transition from a real estate entity into sports-focused enterprise.
Source: Netease
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