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Chinese boxing champion Zou Shiming becomes the ambassador of an American mobile game Chronoblade. The deal was officially announced at Tokyo Game Show in Sept 18.
This is the first mobile game that Zou Shiming endorsed. The game is a product of American company nWay, and is operated by NetEase in China. It is American-style action games. The partnership is designed to match with Zou Shiming’s masculine image and identity of a boxing champion.
Zou Shiming is one of the most popular star athletes in boxing in China nowadays. He was a member of the Chinese national boxing team, and has won two Olympic gold medals. In 2002, he turned professional, and has had several wins since then.
He has been actively involved in entertainment recently. He took part in the Hollywood film Transformers 4 which was screened in June 2014. This year up to now, he has been actively involved in a hot Chinese reality show, “Where Are We Going, Dad?”
Source: NetEase
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