VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
Shanghai Tennis Masters is not just a name of event domestically, but also globally. The Shanghai Masters opened since 2009, which is the youngest one among the ATP Tour. However Shanghai Masters was named as the “best 1000” in last 5 years. Huawei, now the Chinese brand which is interested in sponsoring sports event, embraced Shanghai Masters.
Although Shanghai Masters only has a history of 6 years, they have attracted tens of tennis top players and millions of spectators. Djorkovic, Federer, Murray all attended the event in recent years. Shanghai Masters only goes behind Slam Grands and ATP World Tour Finals.
The reason why Huawei likes to collaborate with Shanghai Masters is Huawei brings their “Refined Product strategy”. Now Huawei is the No.1 brand in domestic market. In May, Huawei was selected as “100 valuable brands”, rank 16th among the technology brands. Huawei spent 10 percent of their revenue on creation and research. Huawei applied the most patents in the world.
2015 Shanghai Masters will start on October 10th , last till 18th.
Source: Netease
Related coverage
CBA names TAG Heuer official timekeeper and watch partner
23 Oct 2015
HNA Group named Open de France title sponsors
11 Jan 2017
2017 China Open (Tennis) signs deal with AeraMax
27 Sep 2017
Toshiba renewed sponsorship to Hangzhou Greentown FC
23 Apr 2015
Industrial Bank Company Ltd inks deal with Shanghai Marathon
15 Sep 2015
More from Yutang Sports
Discover the SportAccord Summit sessions!
31 Jan 2024
Meet the world-class speakers on SportAccord’s Plenary sessions
23 Feb 2024
Discover why SportAccord plays central role for Silvers in strategic partnerships
22 Feb 2024
SportAccord announces first speakers - World Sport & Business Summit 2024
06 Dec 2023
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023
Yutang Sports
loading...