Kaisa and Kaixing Capital Initiate Fund to Sports Industry
08 Sep 2016 17:26

Bundesliga giants FC Bayern Munich are reportedly set to open a subsidiary in Shanghai, China, according to their director of internationalization and strategy, JörgWacker.
This global expansion move would mark the opening of FC Bayern’s second overseas office after their first unveiling in New York City last April.
According to JörgWacker, the club took advantage of their China tour in July to decide which Chinese city, Beijing, Shanghai and Guangzhou, to place the subsidiary.
"We sat down together as a board during the China tour in July, analyzed, and then decided: Bayern Munich goes to Shanghai".
In their efforts to expand in China, the current Bundesliga champions have struck a few partnerships within China in the past couple of months, including a Chinese website, a Tmall shop and a lucrative exhibition tour.
As noted by current FC Bayern’s CEO Karl-Heinz Rummenigge, the club is about to speed up its operations in China’s market.
Source:Netease, Phillip Quinn
Proofread by Raymond Fitzpatrick
Related coverage
Report on TV broadcasting of Tennis Tournaments in 2013 (I)
10 Oct 2014
China's sports industry: the untapped gold mine
10 Jul 2015
Sina Sports to report China Basketball Summit 2015
23 Nov 2015
Leicester City to launch Chinese youth training plan
18 May 2016
12 Apr 2016
More from Yutang Sports
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025
Sport Event Denmark confirmed as Partner for SportAccord Convention in Baku
03 Mar 2026
SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026
Who you meet at SportAccord And Why it Matters
22 Jan 2026
SportAccord Convention in Baku postponed
03 Apr 2026
Yutang Sports
Chinese website
loading...