Who you meet at SportAccord And Why it Matters
22 Jan 2026 10:48

During the 13th Qinghai Cultural Tourism Festival, Sport Bureau of Qinghai Province inked a deal with Qinghai Red Magic Wolfberry to establish a 10-year strategic partnership. The over-10-million-yuan deal will see the nutrition brand provide 500 wolfberry drinks each year to the bureau to equip Qinghai Duoba National Sports Training Base athletes.
Also, Red Magic will be fully engaged in a wide range of sporting events hosted in the province, including the Tour of Qingai Lake, Qinghai Plateau International Climbing Tournament and Yellow River Crossing Challenge. It is hoped that in the future, Qinghai Sport Bureau and Red Magic will seek more opportunities to cooperate in improving the nutrition and health of athletes.
Qinghai Duoba National Sports Training Base, located in the Qinghai-Tibet plateau 22 kilometers west of Xining, Qinghai’s capital city, is the highest and largest training base in China as well as in Asia and is considered the best for athletes' high altitude training in endurance sports events.
Source: gmw.cn
Proofread by Raymond Fitzpatrick
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