Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Photographs carrying the logo of the Jacob Zuma Foundation on a team car for China’s Formula-E team are creating a buzz on social media, with questions being asked about why the South African president’s education and poverty alleviation trust is involved with another country’s electric car racing.
The president’s office and foundation have not as yet commented on the reports, but the photos are being circulated on Twitter of a racing car with the Zuma Foundation logo clearly visible‚ alongside commercial brands, including a tyre company and high-end watch brands.
The racing team (NEXTEV TCR), founded by Chinese businessman Yu Liu together with the Chinese Ministry of Sport‚ according to Radio 702, is China’s National racing team in the new global Electric FIA Formula E World Championship.
Social media went crazy after reports about the alleged sponsorship of the racing team emerged, with many questioning the motives behind such a deal.
Besides the alleged sponsorship of the Chinese Formula-E racing team, the Jacob Zuma Foundation also plays a role in supporting sports development through their annual Msholozi Soccer tournament and is involved in education, agriculture and housing.
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Related coverage
Barclays’ Global Sponsorship Group leader Nathan Homer: China is an unmissable market
16 May 2016
23 Aug 2015
Suning to sponsor Jiangsu Ladies FC
01 Apr 2016
Shanghai campus football boosted by 100-million-yuan sponsorship
23 Apr 2015
CSL starts using virtual advertising
14 Sep 2016
More from Yutang Sports
Interview with Andreas Zagklis: to keep popularization of basketball with all-round strategy
08 Jul 2024
SportAccord 2024 makes a memorable return to Birmingham
13 Apr 2024
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
SportAccord's interview with Sarah Gregorius: proactive actions are necessary to tackle online abuse
28 Apr 2024
Yutang Sports
loading...