SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024 14:34
On 28 April, the sponsorship signing ceremony of the 13th National Winter Games of China was held in the capital city of Xinjiang Uygur Autonomous Region. Sports Bureau of Xinjiang and organizing committee of the game signed sponsorship agreements with 14 companies from and out of Xinjiang.
China Colored-Cotton Group, Natural Green Industry Company of Xinjiang Airline Group (literally translated), Xinjiang Kaluoer Media Technology Ltd., Co. (literally translated) became the official partners of the event. Xinjiang Ba Yi Livestock Ltd., Co. (literally translated), Beijing Kecaiyinye Ltd., Co. (literally translated), Kuche Rongguang Food & Drink Ltd., Co. (literally translated) became exclusive supplying sponsors of the event. Other eight companies, including Uygur Furun Oil Sales Ltd., Co., became supplying sponsors of the event.
Head of marketing department revealed that they are communicating with more than 100 companies inside and outside Xinjiang and more than 50 companies have agreed to cooperate and are discussing about cooperation details.
The 13th National Winter Games is going to be held in Xinjiang from 20 January to 31 January in 2016.
Source: www.ts.cn
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