Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Marcello Lippi, former head coach of Guangzhou Evergrande, showed up at Guangzhou Tianhe Stadium where a derby between Guangzhou Evergrande and Guangzhou R&F took place a couple of days ago.
As reported, the Italian, who is of high prestige, returned to Guangzhou not merely for football but for an endorsement deal as well.
Lippi has signed with Bucalus, a Guangzhou-based company which deals with windows and doors business, as a brand ambassador with undisclosed fees despite rumors that the price was tremendous.
This has surprised many that Lippi secured a non-Evergrande deal rather than a potential deal with Evergrande as he rarely did this when he was still the head coach of Guangzhou Evergrande.
But Huang Hui, the managing director, said the developments of Bucalus resonate with Marcello Lippi as the Guangzhou-based company was actually originated from Europe, which was similar to Lippi's journey in China.
He continued, the prestige of Lippi will help boost Bucalus in Europe which is a major market for their company.
Source: 21CN
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
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