VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
Marcello Lippi, former head coach of Guangzhou Evergrande, showed up at Guangzhou Tianhe Stadium where a derby between Guangzhou Evergrande and Guangzhou R&F took place a couple of days ago.
As reported, the Italian, who is of high prestige, returned to Guangzhou not merely for football but for an endorsement deal as well.
Lippi has signed with Bucalus, a Guangzhou-based company which deals with windows and doors business, as a brand ambassador with undisclosed fees despite rumors that the price was tremendous.
This has surprised many that Lippi secured a non-Evergrande deal rather than a potential deal with Evergrande as he rarely did this when he was still the head coach of Guangzhou Evergrande.
But Huang Hui, the managing director, said the developments of Bucalus resonate with Marcello Lippi as the Guangzhou-based company was actually originated from Europe, which was similar to Lippi's journey in China.
He continued, the prestige of Lippi will help boost Bucalus in Europe which is a major market for their company.
Source: 21CN
Future of Sport: a resounding success for the Global Sports Week and Viva Technology collaboration
21 Jun 2023 12:27
Related coverage
Chinese Li Tie named CTO of Airgoal
07 Sep 2015
Guangzhou aim to become eSports center in China
30 Aug 2019
Guangzhou Sport University establishes Football Academy
18 Apr 2016
Golf starlet to represent le coq sportif in China
29 Oct 2015
PEAK Sports signs with Lakers’ Louis Williams
08 Dec 2015
More from Yutang Sports
Birmingham Welcomes the World as SportAccord 2024 Kicks Off
08 Apr 2024
IWGA to confirm the World Games host
11 Apr 2024
Interview with Nicolas Maurer: Becoming Mainstream and at the Forefront of French Esports Industry
04 Oct 2023
Gender equality will be reflected at OBS's coverage of the Paris 2024 Olympic Games
16 Apr 2024
SportAccord 2024 - sport as a ‘powerful, transformative tool’ under spotlight at CityAccord
29 Mar 2024
Yutang Sports
loading...