Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024 19:18
American brand Skullcandy has officially announced the endorsement deal with Ning Zetao, the Chinese rising swimming star will serve as the ambassador for Skullcandy in China.
Ning will join the likes of Marcia Harden, Kyrie Irving, Thiago Silva who have already been partnering with Skullcandy.
The deal between the sides will see Ning become the first ever Chinese sportsman to brand Skullcandy.
Ning, with 4 records in Asia, is such a promising swimming star who has done remarkably well in the 2014 Incheon Asian Games that a large number of Chinese think he could be the next international star comparable to Yao Ming and Li Na.
Chinese starlet did face challenges from the State General Administration of Sports when he returned from the 2014 Incheon Asian Games as the latter asked Ning not to sign any endorsement deal.
But the partnership with Skullcandy has ended the interlude and Ning is rather confident in joining the leading brand of earphones.
As he stated, Skullcandy is a brand which encourages the young generation to pursue dreams without any compromises.
Source: Sina
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