Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
On May 11th, according to Xinhua News Agency, China national synchronized swimming team’s partnership and supply rights were on the trading list of a Beijing-based trade platform of sports industry resources.
The trade platform was jointly founded by Beijing Equity Exchange and China Interactive Sports.
This is the first time that rights of a national sports team ever to be exchanged on trade platform.
In the meantime, the exclusive naming right of a week-long national swimming and fitness campaign, which will be held on July 16th, are also for sale.
The National Swimming Administrative Center (NSAW) of China are the current holder of the rights of both sides.
“One of the objectives of listing the rights of Chinese swimming on the trade platform is to blend the game with capital”, said Wang Lusheng, head of the NSAW.
Wang continued, it would contribute to a healthier market of sports resources with the consequences of public trading of the resources of sports industry.
Source: Xinhua News Agency
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Related coverage
Hosa title-sponsored for 10km Marathon World Cup
16 Dec 2014
25 Nov 2014
361° sign up promising swimmers
24 Oct 2016
Ning Zetao becomes ambassador of Diesel Jogg Jeans
11 Apr 2018
Arena holding hands with Zhejiang Swimming Team
15 Apr 2015
More from Yutang Sports
SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks
12 Jun 2024
SPORTACCORD 2024 INSIGHTS: How Gaming is Changing our World
07 May 2024
SportAccord 2024 - sport as a ‘powerful, transformative tool’ under spotlight at CityAccord
29 Mar 2024
SportAccord's Interview with Gillian Sanders: Challenges for women in sport
26 Apr 2024
SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024
Yutang Sports
loading...