Yutang Sports Appointed as the Official Media Partner of the Future of Sport
14 Jun 2023 18:57
The Betfred World Championship which was just finished earlier this week has witnessed many commercial Chinese elements, from players’ sponsorships, to equipment providers.
The most obvious Chinese element is the pool tables. The tables are provided by Chinese brand Star which began to provide pool tables for World Championship from 2010. All the judges also wear Star’s Chinese and English logos.
Another equipment provider for the event is Rigour Tech. The company provided Hawkeye product which is used to record matches and play accurate playbacks. The product was licensed by WPBSA to be a partner of its events around the world.
Some players wore logo patches of Chinese brands. Joe Perry and Mark Davis wore the logo of Chinese brand Aomi (O’ Min). Ding Junhui was sponsored by Evergrande Spring. Neil Robertson wore the logo of Yutang Sports, and Mark Selby wore the logo patch of Aodewei (Old World).
This year, World Snooker’s World Cup is also going to be held in China, in Wuxi of Jiangsu Province.
Source: Sina
Interview with Nicolas Maurer: Becoming Mainstream and at the Forefront of French Esports Industry
04 Oct 2023 22:28
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Related coverage
Sponsorship of Snooker Players by Royally Touch Floor
09 Feb 2016
Weekly Report: China VS Qatar won most attention
06 Apr 2016
Weekly Report: World Snooker Championship dominates viewership on CCTV 5
04 May 2016
Weekly report: CSL, snooker, FIFA U-20 Women's World Cup were the eye-catching events
16 Aug 2018
WPBSA’s Ambitious Plan: How to make Snooker a popular sport around the world?
06 Apr 2016
More from Yutang Sports
Leading legal minds tackle athlete representation and rules for transgender athletes at LawAccord
16 Feb 2024
SportAccord 2024 - sport as a ‘powerful, transformative tool’ under spotlight at CityAccord
29 Mar 2024
Birmingham Welcomes the World as SportAccord 2024 Kicks Off
08 Apr 2024
SportAccord Media Partners will ensure global audiences are primed with latest news in sport
02 Mar 2024
Future of Sport: a resounding success for the Global Sports Week and Viva Technology collaboration
21 Jun 2023
Yutang Sports
loading...