VivaTech takes the stage as the world's leading event for tech and startups
19 Jun 2023 18:33
Guangzhou Marathon officially went on the Equity Exchange recently, and became the first-ever China marathon event on the Exchange.
On the website of Guangzhou Enterprises Mergers and Acquisitions Services, Guangzhou Marathon is categorized as “investment wanted” and the subject of the deal is “2015-2017 Guangzhou Marathon market developing and event operating partner”.
In 2014, Guangzhou Marathon was evaluated as “Gold Medal Event”, same as Beijing and Shanghai Marathons. In the past three years, Guangzhou Marathon attracted much investment. Then why they need the Exchange?
“We need a partner who can help us with promoting rather than a sponsor,” the vice mayor of Guangzhou, Wang Dong said “we want the top class enterprise in join us and work together with us in establishing the brand of Guangzhou Marathon.”
The price of partnership is 10 million RMB at least every year for partnership and 15 million for promoting and advertising on CCTV.
China Table Tennis League and Wuxi Snooker World Cup were put on the Sports Industry Resource Exchange for title sponsor and partner.
Related coverage
Beijing marathoners choked by smog
20 Oct 2014
The sports dream of China’s Xiongan New Area
13 Oct 2017
Brazil Guangdong collaborates for grassroots football development
16 Apr 2015
2017 Year in Review: Potential in China’s mass sports market
06 Feb 2018
Liupanshui Marathon organizing committee partner with China Mobile
17 Jul 2019
More from Yutang Sports
SportAccord 2024 - MediaAccord is ‘rare opportunity’ to meet before Paris 2024
08 Mar 2024
Gender equality will be reflected at OBS's coverage of the Paris 2024 Olympic Games
16 Apr 2024
Ingmar De Vos elected as the next ASOIF President
10 Apr 2024
Squash will be significantly boosted by LA28 inclusion
17 Apr 2024
Interview with Nicolas Maurer: Becoming Mainstream and at the Forefront of French Esports Industry
04 Oct 2023
Yutang Sports
loading...