Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024 16:40
Nine Chinese government departments have jointly released an announcement promoting mass participation sports events such as marathon running and cycling.
It is hoped that by the end of 2017, the Chinese government plans to increase the number of participants in marathon events to 5m, up from 2.8 m in 2016 thus bringing the total consumption for marathons to US$2.9 billion. In terms of cycling, it is also aiming to bring the same consumption rate to the cycling mass market.
To achieve these goals, the General Administration of Sport, the Ministry of Public Security and the Ministry of Transport will work out guidelines for hosting such mass participation sports events in order to improve the management and organisation of events and also provide better services for event organisers. Meanwhile, the People's Bank of China and the China Banking Regulatory Commission will provide event organisers with more financial support. The State Administration for Press, Publication, Radio, Film and Television will help local TV stations broadcast such events to increase public awareness for these mass events.
Mass participation sports events such as marathon running has been booming in China in recent years. In 2016, the number of marathons in China increased sixfold to 328 compared to 51 marathons in 2014.
Proofread by Raymond Fitzpatrick
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025 14:05
Related coverage
FUSC to launch collegiate 3X3 basketball and marathon events
12 Nov 2015
44 marathon events designated as CAA Golden Label Road Races
29 Jan 2018
China Asset Management continues its sponsorship of the Beijing Marathon
16 Aug 2018
Chinese Vertical Marathon League launched
30 Nov 2017
Wisdom named as CAA-backed marathons operator
12 Jan 2016
More from Yutang Sports
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
SPORTACCORD confirms Istanbul as Host City for 2025 Convention
13 Mar 2025
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025
Yutang Sports
loading...