Discover the SportAccord Summit sessions!
31 Jan 2024 23:49
The CBA final between Beijing and Liaoning was just over. Ratings data from CSM shows that this year’s games were the best in 20 years. According to the data, there are 190 million people around the country watching the six finals. There was an average of 17.43 million audiences for each final every minute, which was 50% more than 2014, when the average audience each minute for each final was 11.57 million.
During the last final game between Beijing and Liaoning, there were around 60 million audiences around the country, about 19 million every minute. Even more people watched the games at Beijing and Liaoning Province where the teams come from. There were almost 6 million people, 45% audiences in Beijing. There were more than 17.50 million people, nearly 42% audiences in Liaoning Province.
Ma Guoli, the president of Infront China which runs CBA, said that this was another history-making moment during CBA development, and that this is a necessary result of the growth of influence of CBA.
Source: Pengpai News
Future of Sport: A Global Sports Week x Viva Technology Collaboration, Will Open in June 14
12 Jun 2023 14:59
Related coverage
2015 World Snooker Championship TV Report
14 May 2015
Weekly report (2015.3.2-2015.3.8)
10 Mar 2015
Six CBA clubs establish eSports Basketball Association
09 Apr 2018
Damai Sports become the official ticketing partner of 16 CBA teams
16 Oct 2018
CBA champions sue former sponsor
23 Jun 2016
More from Yutang Sports
SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024
SportAccord 2024 - combating online abuse ‘chance for sport to show its power’
22 Mar 2024
SPORTACCORD 2024 INSIGHTS: Major Technology Trends Shaping Sports Sector
03 Jun 2024
SportAccord 2024 - MediaAccord is ‘rare opportunity’ to meet before Paris 2024
08 Mar 2024
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
Yutang Sports
loading...