Who you meet at SportAccord And Why it Matters
22 Jan 2026 10:48

The Chinese National Sports Training Center Council recently signed a new sponsor, YOGOWAY, a blackberry food production and sales company. The press conference was held in Beijing on November 8, 2018.
YOGOWAY is the first ever blackberry food production partner of the National Sports Training Center Council. Under this partnership, YOGOWAY will provide blackberry beverages to over 1,200 national athletes.
Vice Minister of the National Sports Training Center Council, Chen Guorong, Founder and CEO of YOGOWAY, Zhong Liang, Founder and Executive President of YOGOWAY, Shi Jianeng and other representatives attended the press conference.
YOGOWAY is engaged in the whole blackberry food production industry chain and distribution business. The company plants blackberry, does product research, produces blackberry food products, and sells and provides after-sales services to customers. They have just set up a new food nutrition R&D center.
Zhong Liang says that it is an honour for them to offer nutritional support to the national sports teams’ athletes and the partnership enhances his determination to research and develop organic food.
Reference: Cai Huidao
Proofread by Raymond Fitzpatrick
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