SPORTACCORD 2024 INSIGHTS: Touchdowns, Home Runs and Slam Dunks
12 Jun 2024 15:50
On March 28th, the Chinese Freestyle Skiing Aerials national team and the Chinese Snowboard Halfpipe national team press meeting was held in Beijing. CITIC Guoan who were also present, are reported to have signed a strategic collaboration agreement with the two teams last month.
The partnership between Guoan and the two teams is considered to be an initiative to realize a strategic collaborative framework agreement reached between the China Winter Sports Management Center, Chinese Ski Association and CITIC Guoan Group, formulated at the beginning of 2018. The strategic collaborative framework agreement is also seen as an effort by CITIC Guoan to assist with the development of Chinese snow sports with guidance from relevant authorities.
Under the new partnership, Guoan will provide money to support the two national teams to enable better training conditions and also to provide career planning services for the athletes. The aim is to help achieve better results at the 2022 Beijing Winter Olympic Games.
The Chinese Freestyle Skiing Aerials and Snowboard Halfpipe national teams were regarded as the two best-performing disciplines at the recent PyeongChang Winter Olympic Games in South Korea. The Freestyle Skiing Aerials team won two silver medals and one bronze medal while the Snowboard Halfpipe national team marked their first ever Olympic medal with silver in this sport for China.
According to the Beijing Daily, Guoan President Li Shilin stated that the company would give CNY2m (USD317,884) to the two teams to reward their good performances in PyeongChang.
The partnership is considered by Executive Deputy Director Mr Ding Dong of the China Winter Sports Management Center as a pioneer in developing Chinese snow sports under guidance from the government and support from society.
CITIC Guoan Group is a subsidiary of CITIC Group. Up to 2017 the total assets of Guoan Group was CNY200bn (USD3.18m).
Source: Tencent
Proofread by Raymond Fitzpatrick
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024 14:40
Related coverage
Alisports win digital rights for 2017 Asian Winter Games
06 Feb 2017
Findland sports institute collaborate with China for winter sports
29 Mar 2018
Beijing Ice Sports Training Center to start construction in Q2
13 Mar 2017
Shougang Industrial Park becomes home of big air skateboard
12 Jul 2017
China’s winter sports industry reaches USD62bn in 2017
15 May 2018
More from Yutang Sports
Interview with Yiannis Exarchos: to narrate Olympic story in new ways and promote positive values
01 Jul 2024
The United States Tops Skema Publika's First Annual Sport and Soft Power Ranking
27 Mar 2025
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024
SPORTACCORD 2024 INSIGHTS: Paris 2024 here we come!
02 Jul 2024
Hisense Named Official Partner of FIFA Club World Cup 2025
01 Nov 2024
Yutang Sports
loading...