SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024 14:34
The Chinese Modern Pentathlon Team has recently partnered with the Chinese sportswear brand, Zoke, who focus on swimwear and accessories. The brand becomes the Official Swimming Equipment Sponsor of the national team.
Zoke will provide swimwear, apparel and other relevant swimming equipment to the national pentathlon team.
The two parties signed the partnership during its 2019 Spring and Summer New Products Launch Event in Xiamen, Fujian Province on October 12, the theme of which is “Love in N Latitude 18°”. They showcased various swim suits designed in association with different islands or places located on North latitude 18°. Vice President of the Asian Modern Pentathlon Confederation, and Executive Vice President of the Chinese Modern Pentathlon Association, Zhang Bin attended the signing ceremony.
Zoke was founded in 1996. They have sponsored Chinese swimming teams, organizations and events over the years, such as title sponsoring the Henan Province Swimming Team and some other provincial teams, sponsoring the Chinese Swimming Association, Fitness China and other sports events.
They manufacture men’s, women’s and children’s swimwear, accessories and water exercising apparel and equipment.
Reference: iFeng
Proofread by Raymond Fitzpatrick
Related coverage
Chinese sports brands boost sales on Double 11
14 Nov 2017
Rossignol Group Partners With IDG Capital to Seize Development Opportunities in the Chinese Market
05 Jun 2018
Joma signs up Chinese actress Li Bingbing
29 Jan 2018
Reebok Classic sign up Song Qian as new ambassador
05 Feb 2018
08 Nov 2017
More from Yutang Sports
SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024
SportAccord's Interview with Gillian Sanders: Challenges for women in sport
26 Apr 2024
SPORTACCORD 2024 INSIGHTS: How Gaming is Changing our World
07 May 2024
Interview with Thomas Lund: to follow new trends and bring younger generations to the sport
17 Jun 2024
Expert insight | New changes on UEFA EUROs: growing maturity of Hisense and other Chinese brands
22 Jul 2024
Yutang Sports
loading...