SPORTACCORD 2024 INSIGHTS: Sport’s Perfect Storm
23 May 2024 14:34
The 2018 China Open tennis event has partnered with the mobile phone brand, Motorola, making the brand its Official Smartphone.
Motorola has set up a booth at the China Open in Beijing. It will mainly market the new amazing camera of its Motorola z3 through the tennis event, while at the same time the China Open hopes to provide better experiences for fans by allowing them to take great pictures to share with friends.
By providing high-definition, professional and smart camera functions such as the 360 degree selfie, the Motorola z3 has also been appointed as the Designated AI Mobile Phone. It is also the 90th year of Motorola.
This is the second new sponsor of the China Open reported by media in recent weeks with Sogou translation, also in the AI sector becoming a new sponsor of the ATP event. As it the 15th anniversary of the China Open, the event is not only offering record high prize money, but is also aiming to provide better fan experiences.
Reference: CIT Report
Proofread by Raymond Fitzpatrick
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