Beijing BG signs official dental partner

Welle Dental has recently named as the official designated dental treatment partner of the China League One side, Beijing BG Yanjing Football Club. The two sides have signed a strategic cooperation deal at the National Olympic Sports Center in Beijing.

Beijing BG, founded as an amateur football club, the Beijing Baxy Football Club, in 2004 by former Chinese footballers Guo Weiwei, Wang Tao and Guo Weijian, is currently seen as the most powerful club to gain promotion to the Chinese Super League, the top-tier professional football league in China

The club hopes that with the help of Welle Dental’s professional services, Beijing BG can encourage good dental health to their players, which will ensure better performance in the 2018 season.

Welle Dental, a subsidiary of MW Dental Investment & Management, aims to offer BG players and football fans with premium services as well as enhance the management of Chinese people’s dental health through sports marketing.

Beijing BG’s home stadium is the Olympic Sports Center that has a seating capacity of 36,228. Their current majority shareholder is the conglomerate, Beijing Enterprises Holdings Limited.

Source: morningpost.com.cn

Proofread by William Logsdon