Who you meet at SportAccord And Why it Matters
22 Jan 2026 10:48

Updated on March 7: IMG, recognizing itself as the global leader in entertainment, sports and fashion, has signed a three-year deal with the China Sports Media (CSM), which will see IMG seek broadcast partners outside China for the CSL and provide suggestions for TV production of the league.
The China Central Television (CCTV) Network is expected to broadcast 2 matches each round of the 2018 Chinese Super League (CSL) while the local TV stations will run all home and away matches of their local CSL teams, according to China Sports Media, the current rights holder of the league. One of the two matches would be broadcast on Saturday evenings.
Remaining as the league’s exclusive New Media Partner in the new season, Suning-backed PPTV will broadcast all 240 CSL matches on Suning media platforms including Suning.com, longzhu.com, pptv.com and CIBN Sports.
More partners will be also added to the portfolio of 96 overseas broadcasters of the 2017 season, while the additional partnerships will be confirmed in the near future. The CSL has found media partners in Europe and Latin America, allowing fans in the UK, France, Germany, Italy and Brazil to watch the Chinese Top professional football league via platforms like Sky Sports and Fox.
The new CSL season kicked off on March 2. According to the schedule of CCTV 5, the first round of this league may not be accessible on the platform.
Source: Sina
Proofread by William Logsdon
When New tournaments Meets New Tech, the Old Friend of Football Has New Stories
14 Jul 2025 12:36
Related coverage
Banana Plan Sports hires former CCTV presenter as CEO
22 Dec 2015
Yutang Weekly (2016.2.15-2.21)
21 Feb 2016
Weekly report (2015.7.06-2015.7.13)
14 Jul 2015
The 2018 Chinese Super League attendance ranks sixth in the world
20 Dec 2018
Weekly reports (2015.3.9-2015.3.15)
17 Mar 2015
More from Yutang Sports
A turning point for global sport: IBA President Umar Kremlev and Donald Trump Jr join forces
30 Sep 2025
“Connect & Cultivate”: a 24-hour Networking Ecosystem at SportAccord 2026
03 Mar 2026
Who you meet at SportAccord And Why it Matters
22 Jan 2026
A Diverse Iine-up of Exhibitors Joins the SportAccord Convention
28 Jan 2026
SportAccord Convention 2026 sets its sights on sport’s digital frontier
21 Mar 2026
Yutang Sports
Chinese website
loading...